Frequently Asked Questions
What is a Google search console?
Google Search Console is a free service offered by Google that helps you monitor, maintain, and troubleshoot your site's presence in Google Search results. We use their API to enrich the data that they provide.
How does Serpconsole work?
We connect to Google search console API, download data, and process it.
What is SERP in your name?
Search Engine Results Pages (SERP) are the pages displayed by search engines in response to a query by a user. The main component of the SERP is the listing of results that are returned by the search engine in response to a keyword query.
What is Brand vs Non-brand?
Branded keyword terms include the name of your company or branded product. For example, Tesla is that core branded keyword term. But “Tesla model 3”, “Model 3 by Tesla” and “Tesla car” also count as branded keywords.
Non-branded keyword terms refer or relate to your company or products without the proper company name. For the example above, they’d be things like “electric car”, “best electric cars”.